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Powered Inc. Powers Its Web Analytics with Coremetrics

Tuesday, 8 April 2008

Social Commerce Leader Cites Ease of Use, Client-friendly Reports and Extensive Customer Support as Drivers in Move to Coremetrics

San Mateo, CA — April 8, 2008 — Coremetrics, the leading provider of digital marketing optimization solutions, today announced that Powered Inc. has selected Coremetrics to provide the tools and data required to gain insight into the performance of its newest Web 2.0 social commerce applications. The Coremetrics solution will speed data mining and reporting for internal teams, providing Powered with rich insight into performance and identifying areas for optimization.

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Powered Expands Operations with West Coast Office Opening

Monday, 31 March 2008

New Silicon Valley presence will allow Powered to meet increased demand for social commerce capabilities and better serve regional clients

Austin, Texas — March 31, 2008 — Powered, a leading provider of social commerce solutions, today announced that it has opened an office in San Mateo, California. The new office, in the heart of the Silicon Valley, allows Powered to work more closely with regional customers as they integrate social commerce into traditional marketing programs to dramatically boost sales, drive customer retention and build their brands. Powered already serves several California-based clients, most notably HP and Sony Electronics, and is adding more at a rapid rate.

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Powered Achieves Record Growth in 2007 as Global Brands Embrace Social Commerce

Tuesday, 19 February 2008

Launch of Panorama, the leading social commerce platform, drives record-breaking Q4 2007 as Powered signs new Fortune 500 customers

Austin, Texas — February 19, 2008 — Powered, a leading provider of social commerce solutions, today announced that it has completed a record year of growth and expansion as companies around the world continue to adopt social commerce programs to dramatically boost sales, drive customer retention and build their brands.

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Powered Promotes Mark Drosos to Chief Revenue Officer

Tuesday, 12 February 2008

Drosos to drive wide adoption of Panorama platform as leading brands embrace social commerce to engage customers and increase sales

Austin, TX — February 12, 2008 — Powered, a leading provider of social commerce solutions, today announced that Mark Drosos has been appointed to Chief Revenue Officer. Most recently Drosos served as Powered's Vice President of Client Services and Content Development. With more than 15 years of experience delivering successful integrated marketing campaigns for brands such as Toshiba, Nokia, FOX, Microsoft and Warner Home Video, Drosos is one of the industry's foremost thought-leaders on how to turn community and brand identity into revenue producing opportunities.

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Powered Shares Social Commerce Insights at Sports Marketing 2.0 Summit

Monday, 11 February 2008

Marketing VP Buck Krawczyk to deliver strategies and best practices for engaging online sports fans to build brand value and drive sales

Austin, TX — February 11, 2008 — Powered, a leading provider of social commerce solutions, today announced that Buck Krawczyk, vice president of marketing, will present at the Sports Marketing 2.0 VIP Summit on February 12 in New York City. The one-day VIP Summit is designed to help marketers leverage new Web 2.0 technologies to effectively engage with sports fans online. Krawczyk will share proven strategies for combining social networking capabilities with rich content to build online communities for sports fans that increase brand value and drive sales.

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Powered Appoints Randy Atherton Vice President of Sales

Wednesday, 30 January 2008

Seasoned executive with 25 years of sales leadership experience assumes responsibility for driving worldwide growth of social commerce solutions

Austin, TX — January 30, 2008 — Powered, a leading provider of social commerce solutions, today announced that Randy Atherton has joined the company as Vice President of Sales. Atherton is a technology industry veteran with over 25 years of executive-level sales experience with such industry leaders as Apple, Kana Communications, Raindance Communications and Saratoga Systems. Atherton will lead Powered's worldwide sales efforts to expand the global reach of Powered Panorama, the market-leading social commerce platform that helps marketers tap the power of online community to drive sales, engage customers and build their brands.

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Travelex Debuts Online Learning Center for Finance Professionals

Monday, 19 November 2007

New site enables business leaders to connect with peers and gain advice from trusted individuals about international business and financial transactions

Austin, TX — November 19, 2007 — Powered, a leading provider of social commerce programs, today announced that Travelex, the world's largest non-bank provider of international payment services, is launching the Travelex Learning Center at http://learningcenter.travelex.com. The new Travelex Learning Center was created with Panorama, Powered's new social commerce platform that lets Fortune 1000 brands quickly deploy highly customizable social commerce sites that engage consumers and move them from consideration to purchase faster. Businesses of all sizes can now visit the Travelex Learning Center to connect with peers, gain advice from trusted individuals, and conduct research related to relevant business topics such as managing foreign exchange and streamlining international payment transactions.

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Powered Introduces Panorama Social Commerce Platform that Engages Consumers & Drives Sales Thursday, 15 November 2007

New solution combines social networking capabilities with rich content to build communities and drive purchase conversion for major brands

Austin, TX — November 19, 2007 — Powered, a leading provider of social commerce programs, today launched Panorama, a new platform that lets Fortune 1000 brands quickly deploy highly customizable social commerce sites that engage consumers and move them from consideration to purchase faster. Powered's rich learning content combined with Panorama's extensive collaborative features will allow consumers to connect with peers online, gain advice from trusted individuals, conduct research and purchase products — all at a single online destination. Panorama's social commerce sites are fully customizable and quickly deployed to vastly improve conversion to product purchase, create greater brand affinity among consumers, and provide key insights into consumer behavior.

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Vovici Debuts Online Education Center for Marketing Professionals

Wednesday, 26 September 2007

Free, instructor-led courses provide a practical introduction to online marketing strategies, including the use of online surveys and market research to improve customer satisfaction

Austin, TX and Dulles, VA — September 26, 2007 — Powered, the leading provider of online consumer education programs for the world's leading brands, today announced that Vovici, the leading provider of Enterprise Feedback Management (EFM), has launched the Vovici Education Center at http://educationcenter.vovici.com. The Education Center offers several free, instructor-led courses designed to help marketers gain the skills and strategies they need to advance their business or career. Initial courses cover relevant business topics from how to give a great presentation to online marketing trends, appealing to both novice and sophisticated marketers who want to incorporate new tactics with measurable results.

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AllBusiness.com Announces Education Center Partnership with Powered, Inc.

Wednesday, 12 September 2007

San Francisco — September 12, 2007 — AllBusiness.com, Inc., a leading online resource for businesses, today announced an agreement with Powered, Inc., a leading provider of online consumer education programs, to provide online educational business content on the award-winning AllBusiness Web site. The new education center can be found at http://education.allbusiness.com.

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Powered Appoints David Settle as Chief Financial Officer

Monday, 10 September 2007

25 Year Technology Veteran Brings Broad Expertise in Finance, Operations and Administration to Powered's Executive Team

Austin, TX — September 10, 2007 — Powered, the leading provider of online consumer education programs, today announced the appointment of David Settle as chief financial officer. Settle, an accomplished technology executive with more than 25 years of financial, operating and strategic expertise, most recently served as co-founder and CFO of Austin-based Mirage Networks. Beginning immediately, Settle will assume responsibility for directing the financial execution of Powered's strategic business plan and supporting its sustainable high-growth business model to maximize the company's business value.

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