We build the most successful social marketing programs for some of the world's leading brands in the consumer electronics, financial services, retail, telecommunications and healthcare industries. The communities we build and manage have driven over 1.5 million registered users, averaged 10,000 new members per month and yielded more than $2B in aggregate sales. These programs are also the leading drivers of net promoter scores (NPS) for our clients with over 86% of community members stating they are more loyal to the brand. Learn more by viewing a sample of our client's branded online communities and case studies.
RadioShack
Together, Powered and RadioShack developed a comprehensive social marketing strategy that centered around building a content-rich Learning Community that combined free, instructional content in a variety of formats with social interaction tools like ratings, reviews and forums to enable consumers to learn, share and discuss their ideas, opinions and questions with each other and with the brand.
iVillage
Powered and iVillage ad sales collaborated on bundling our program content with a display ad and email package, creating a new revenue stream for iVillage and providing advertisers with a unique way to engage a new demographic - women.
Hewlett-Packard
Powered worked with HP to develop the Learning center – an online learning community that includes a mix of education-based content ranging from courses and articles to videos and interactive tutorials, and social tools that enable members to interact with the HP brand and with each other.
Motorola
As cell phone technology rapidly evolved, Motorola found they were increasingly receiving calls from customers needing guidance on how to use technology more effectively. Realizing they needed a better way to help their customers find these answers online, Motorola teamed with Powered to create the Motorola Learning Center.
Kodak
Kodak teamed up with Powered to create the Kodak Tips and Projects Exchange, an online community that enables photo enthusiasts to connect with creative and crafty people, share their projects, and learn tips and techniques to help express their photo creativity to the fullest.
Sony
Powered and Sony have created a network of fully-managed branded online communities that help Sony drive relevant consumer engagement, build the Sony brand, bolster consumer loyalty and advocacy for Sony products, and month-after-month growth in product sales.
Atkins Nutritionals
Atkins Nutritionals worked with Powered to launch a highly-interactive community site that encourages interaction between members, creates an open dialogue with nutrition experts, and helps consumers find the right nutrition products to help them meet their weight-loss needs.
