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The 8 Success Criteria for Facebook Page Marketing
Altimeter Group research reveals brands lack maturity by not leveraging social features.
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Blog Posts 
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Surrounded by Smart People
This morning, we announced some very exciting news. Yes, Valeria Maltoni aka Conversation Agent (@ConversationAge on Twitter) has joined the company... -
Ensuring A Successful Corporate Facebook Presence
[This contributed article for Mediapost originally ran on March 22, 2010] Not surprisingly, it’s difficult to find a large brand that... -
What Makes a Good Influencer?
During my time at interactive conference, South by Southwest (SXSW), I had the opportunity to do a few interviews. The one below conducted by fellow Social... -
How I Spent My “Geek Spring Break” (aka SXSWi)
It’s been exactly a week since South by Southwest Interactive (SXSWi) and I’ve had a little bit of time to let the dust settle. While this was...
Posts From Other Blogs
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Reserve your seat for the Sept 27 microMARKETING symposium in NYC
Who's ready for a workday field trip? It's gonna be a good one. On September 27th, I -- in conjunction with David Vinjamuri's Thirdway Brand Trainers , Powered and New York University -- will be hosting a half-day microMARKETING symposium (hey, that's just a fancy way of saying meeting with presentations) at NYU's Kimmel Center in the heart of New York City. -
JJTV #111 - When it comes to Digital, No Cannes Do
Maybe it's just me, but this year's crop of Cyber Lions winners at Cannes don't exactly make me feel too optimistic about Digital creativity and the progress (or lack thereof) we've made. -
Jaffe Juice #142 - Joel and Jaffe Part 8 - The death of conversation
My friend, colleague, peer and fellow thought leader, Mitch Joel , the man behind Twist Image , Six Pixels of Separation (book, blog) and I have decided to hold monthly conversations, debates and back-and-forths that will dive a little deeper into the Digital Marketing and Social Media landscape. This is our eight conversation and this one focuses on the if we're really having any semblance of a conversation at all in Social Media, or if Marketers have done a great job of selling the invisible (once again). -
The Power of One
One may not seem like a powerful number... but it is. Like the well-known Pareto Principle (or 80/20 rule), there is another semi-universally...
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July 5 2010
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June 10 2010
Powered Executives to Present at The Corporate Social Media Summit and OMMA Social New York
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April 12 2010
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