Overview
Fellow Marketers,
Welcome to the Powered Resource Center! We have developed this area of our Web site to help you get informed about the power social commerce has in helping companies drive more revenue, increase brand consideration, retain customers and build communities of loyal followers.
We hope you find the information valuable. Please send any ideas, suggestions for improvement and/or nominations for material to include in this site to feedback@powered.com
Case Studies
Download these real-world case studies of Powered's social marketing programs to learn how brands like Sony, Atkins and iVillage are leveraging online communities to attract, engage and retain customers.
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Industry Articles
Stay on top of the latest fads, trends and buzzwords in the social marketing space. Access articles on topics ranging from online communities and social marketing to consumer engagement and social media.
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Videos and Podcasts
Learn from social marketing experts as they discuss various topics related to branded online communities, corporate blogs, use of social media such as Twitter, Flickr and YouTube, social networking and more.
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Webcasts
Learn from social marketing experts and industry analysts as they discuss how social marketing and social media are revolutionizing the way marketers reach and engage consumers. You will also learn how to build a business case for social marketing, content strategies that help engage consumers and build relationships and measurement frameworks for justifying your online community.
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White Papers and Reports
Formulate your social marketing strategy, learn best practices to engage your consumers online and download the latest social marketing benchmarks with these white papers and reports.
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