The Engaged Consumer

Austin is buzzing right now as people arrive for the annual South by Southwest Interactive conference, and we at Powered are pumped to bring our own flavor to the event!

We have several things going on - including a sponsorship of Monday night's Mashable + Blurb SxSW Bash '09, and we'll be sporting our custom tees that sing the praises of both dogfood and content (pictured here, look for us!).

The Engaged Consumer blog will be rolling out its own red carpet. We'll be seizing the opportunity, with so many social media mavens present right around our corner, to gather their collective brain share and hear their thoughts on social networking and brand-managed online communities.

Coming off the success of our own Aaron Strout's “45 in 45” blog series which features interviews with 45 social media luminaries in the 45 days leading up to SxSW -  Susan Bratton, founder and CEO of Personal Life Media and Powered advisory board member, will be conducting interviews with social media thought leaders including: Patricia Martin, Guy Kawasaki, Angela Benton, Chris Brogan, Peter Fasano, and Cathy Brooks.

The interview podcasts will be held throughout the conference and will be available right here on The Engaged Consumer beginning at 12:00 p.m. CST on Monday, March 16.

Please come back throughout the week to pick those up and to enjoy our ongoing SXSW coverage. Welcome to Austin, Everyone!